The American Heart Association Announces the King of Hearts Campaign

The American Heart Association will hold the annual New Orleans Heart Walk on Nov. 17 at LaSalle Park in Metairie. The event will feature a King and Queen of Hearts; the titles will be awarded to local survivors who will serve as honorary chairpersons. This campaign is sponsored by The King Law Firm and is intended to celebrate the heart disease and stroke survivors in our community.

“The health of our community is extremely important,” said Jason Giles of King Law Firm. “Working with the American Heart Association to celebrate those who have won the battle over heart disease and stroke is key to inspiring others to make lifestyle changes for preventative health.”

The New Orleans Heart Walk has more than 70 companies participating and is attended by more than 5,000 people. The non-competitive three-mile Heart Walk is a part of the American Heart Association’s Healthy for Good Campaign. This is a movement that encourages Americans to lead healthier lives by delivering science-based recommendations, tools, tips, and motivation to build healthier behaviors.

Heart disease is the #1 killer in New Orleans. The statistics are startling as 24% of deaths are related to heart disease with an additional 5% due to stroke. Around 33% of the community have been told they have high blood pressure while 28% of adults have reported no physical activity in the past month.

“As an organization, we are working daily to improve healthcare outcomes,” said Brittany Gay, vice president of the American Heart Association-Greater New Orleans. “The King and Queen of Hearts campaign, sponsored by The King Law Firm, is a chance for us to honor those who have been through so much to overcome heart disease, strokes, or congenital heart defects.”

For more information, or to register a team for the New Orleans Heart Walk, visit